Your Strategic Positioning

Why do people choose you and not some other lawyer? What’s the personal value proposition you offer?

What sort of work would you like to attract (or attract more of)?

What should you be saying about yourself to encourage people to consult you, or to refer business to you?

This seminar will help you to answer these questions.

You will also generate phrases that you can use:

  • when you’re out networking or simply talking to people about what you do,

  • on your LinkedIn profile, and

  • on your web site and other marketing materials.